Web Design Project Deliverables: What to Include & Best Practices

Introduction

Delivering a web design project involves more than just handing over a finished website. Clear and organized web design project deliverables ensure that clients receive everything they need to manage their site effectively. A well-structured delivery process not only enhances client satisfaction but also reduces follow-up requests and revisions.

In this guide, we’ll cover:

• The importance of well-defined web design deliverables
• Key deliverables every web designer should provide
• Best practices for an effective handover process
• How to streamline project delivery with Gratify

Why Web Design Project Deliverables Matter

Providing a comprehensive set of project deliverables:

• Reduces confusion – Clients know exactly what they’re receiving.
• Ensures a smooth handover – Makes post-launch management easier.
• Builds credibility – Professional documentation improves your reputation.
• Saves time – Minimizes back-and-forth after project completion.

Essential Web Design Project Deliverables

The specific deliverables depend on the scope of the project, but here are the key elements to include:

1. Design Files & Mockups

• Final website design files (Figma, Adobe XD, Sketch, etc.)
• Wireframes and prototypes
• Style guide (colors, typography, UI elements)

2. Website Assets & Content

• Optimized images and icons
• Fonts and branding elements
• Custom illustrations or animations (if applicable)

3. Website Code & CMS Access

• HTML, CSS, and JavaScript files (if applicable)
• Webflow, WordPress, or Shopify access details
• Documentation for custom-built features

4. SEO & Performance Optimization Details

• Meta titles and descriptions
• XML sitemap submission
• Page speed and performance reports

5. Website Training & Documentation

• Walkthrough video tutorials
• Written guide on updating content
• FAQs on common issues

6. Final Handover & Support Information

• Login credentials and backup files
• Maintenance package options
• Support availability and policies

Best Practices for a Seamless Project Handover

• Organize everything in one place – Use Google Drive, Dropbox, or a client portal.
• Provide clear instructions – Avoid technical jargon where possible.
• Offer a training session – Walk the client through the backend.
• Check in after launch – Ensure they’re comfortable managing their site.

Using Gratify for an Efficient Project Handover

A client goodbye page like Gratify simplifies the handover process by:

• Centralizing all deliverables in one place
• Providing video tutorials and step-by-step guides
• Automating post-launch support and feedback collection

This makes the process more structured and improves the client experience.

Conclusion

Delivering a web design project is more than just launching a site—it’s about ensuring clients have everything they need for long-term success.

To create a smooth handover process:

• Provide all design files, assets, and login credentials.
• Include SEO and performance documentation.
• Offer training and ongoing support options.
• Use tools like Gratify to automate and streamline the handover.

By following these best practices, you’ll build strong client relationships and increase the likelihood of repeat business and referrals.